Latest Posts

Cultural Sustainability and Its Impact on the Identities of Cities and Countries: Between Preserving Authenticity and Keeping Pace with the Times

In a world characterized by rapid change and increasing globalization, the concept of Cultural Sustainability has emerged as a cornersto...

spatial identity

Cultural Pollution and Place Marketing: Between Enhancing Diversity and Erasing Identity

MARKETING URBANISM

In an age of globalization and cultural openness, cities and tourist destinations have become melting pots where different cultures merge....

spatial marketing

Adventure Tourism and Place Marketing: From Personal Challenge to Global Distinction

MARKETING URBANISM

Tourism is no longer just about sightseeing and taking pictures; it has transformed into a pursuit of extraordinary experiences that test ...

spatial marketing

Medical Tourism and Place Marketing: Between Enhancing Health and Building Economies

MARKETING URBANISM

Medical Tourism is one of the fastest-growing sectors in the global travel industry. It no longer revolves solely around traveling for le...

smart cities

Business and Conference Tourism: The Engine of Smart Place Marketing for Smart Cities

MARKETING URBANISM

In a world of intense economic competitiveness, cities no longer compete only for traditional tourists but have entered a fierce race to a...

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